Regional Tourism Development in Pringsewu Regency: Perspective on Community-Based Tourism and Sustainable Livelihood

  • Yerik Afrianto Singgalen Tourism Department, Faculty of Business Administration and Communication, Atma Jaya Catholic University of Indonesia, Jl. Jenderal Sudirman No. 51, Karet Semanggi, Jakarta 12930, Indonesia http://orcid.org/0000-0002-1657-5947
  • A. Y. Agung Nugroho Magister of Business Administration, Faculty of Business Administration and Communication, Atma Jaya Catholic University of Indonesia, Jl. Jenderal Sudirman No. 51, Karet Semanggi, Jakarta 12930, Indonesia
  • Suharsono Tourism Department, Faculty of Business Administration and Communication, Atma Jaya Catholic University of Indonesia, Jl. Jenderal Sudirman No. 51, Karet Semanggi, Jakarta 12930, Indonesia
  • Alfonso Harrison Nantingkaseh Communication Department, Faculty of Business Administration and Communication, Atma Jaya Catholic University of Indonesia, Jl. Jenderal Sudirman No. 51, Karet Semanggi, Jakarta 12930, Indonesia
Keywords: pokdarwis, tourism, Pringsewu, community based tourism

Abstract

Institutionally, the Tourism Awareness Group (Pokdarwis) has encouraged community participation in each village (pekon) to optimize the potential of natural, cultural, and human resources as tourist attractions. This study aims to describe in-depth the dynamics of the collaboration of the Tourism Awareness Group in Pringsewu Regency to increase public awareness in each village about the benefits of the tourism sector for the sustainability of household livelihoods, preservation of social-cultural values, and environmental sustainability. This study uses a community-based tourism perspective. Meanwhile, the qualitative research method with a case study approach is used for three tourist objects developed by Pokdarwis, namely Akasia valley, Talang Indah, and Teluk Kenyo. Retrieval of research data is conducted using in-depth interviews, observation, and document study while, data processing uses triangulation techniques to obtain valid and credible information. This study indicates that Pokdarwis in each village (pekon) are organized because the Pokdarwis Communication Forum is the central organization that connects 37 Tourism Awareness Groups throughout the Pringsewu Regency, Lampung Province. Proactively, Forkom Pokdarwis establishes communication with the government, local entrepreneurs, academics, and rural communities to optimize natural, cultural, and human resources by pioneering tourist destinations. Several tourist destinations have successfully pioneered and developed through reasonable assistance and coordination, opening up local communities' job opportunities.

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Published
2023-10-30
How to Cite
SinggalenY. A., NugrohoA. Y. A., Suharsono, & NantingkasehA. H. (2023). Regional Tourism Development in Pringsewu Regency: Perspective on Community-Based Tourism and Sustainable Livelihood. Sodality: Jurnal Sosiologi Pedesaan, 11(2), 130-142. https://doi.org/10.22500/11202341256
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Articles