Kesiapan Produsen Mebel di Jepara dalam Menghadapi Sertifikasi Ekolabel

Herry Purnomo, Rika Harini Irawati, Ririn Wulandari


Furniture is a big 4 of Indonesia’s export commodities with palm oil, textiles, and rubber outside the oil and gas. Value-added is enjoyed by tens of millions of people involved in the value chain. But, the business is experiencing severe challenges to the issue of certification and forest products (green or certified furniture) and the scarcity of wood. Certified furniture is intended for preservation of forest resources, the healthy processing of furniture making as well as improving the welfare of artisans. From the supply side of certified furniture, large producers have been prepared while small producers are not ready. From the demand side, domestic consumers only want to pay less for certified furniture, while British and Norway consumers are 16% 7.5% respectively. The increase in willingness to pay is lower than the certified furniture prices increased between 6–30%., Certification can be done by a third party accredited by the Tropical Forest Trust (TFT), Indonesian Ecolabel Institute (LEI), or Forest Stewardship Council (FSC). When the increase in production costs are higher than the desire of consumers to pay, then the certified furniture becomes difficult to be realized. Need specific strategies to market certified furniture. This article is a case study in Jepara furniture craftsmen who accounted for 10% of national exports.


Herry Purnomo (Primary Contact)
Rika Harini Irawati
Ririn Wulandari
Author Biographies

Herry Purnomo

Departemen Manajemen Hutan, Institut Pertanian Bogor, Jalan Raya Dramaga, Kampus IPB Dramaga, Bogor 16680

Rika Harini Irawati

Center for International Forestry Research, Jalan CIFOR, Situ Gede, Bogor Barat 16115

Ririn Wulandari

Sekolah Tinggi Ilmu Ekonomi Perbanas, Jalan Perbanas, Karet Kuningan, Setiabudi, Jakarta Selatan 12940
PurnomoH., IrawatiR. H., & WulandariR. (1). Kesiapan Produsen Mebel di Jepara dalam Menghadapi Sertifikasi Ekolabel. Jurnal Manajemen Hutan Tropika, 17(3), 127-134.

Article Details

Structure and Characteristics of Fuelwood Supply Chain in Yobe, Nigeria

Ali Bulama, Norzanalia Saadun, Norizah Kamarudin, Mohamad Azani Alias, Nolila Mohd Nawi
Abstract View : 469
Download :5017

Strategies of Community Empowerment to Manage Protection Forest Sustainably

Fitta Setiajiati, Hardjanto Hardjanto, Hendrayanto Hendrayanto
Abstract View : 1422
Download :16224