Author Details | Indonesian Journal of Business and Entrepreneurship (IJBE)

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Indah Fatmawati, Doctor of Management, Postgraduate Program, Universitas Muhammadiyah Yogyakarta, Indonesia

Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 9 No. 2 (2023): IJBE, Vol. 9 No. 2, May 2023 - Articles
How Do Product Positioning and Consumer Knowledge of Green Brands Lead To Purchase Decisions?
Abstract PDF