Sumarwan, Ujang, Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University Jl. Kamper Kampus IPB Darmaga, Bogor 16680

• Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 5 No. 2 (2019): IJBE, Vol. 5 No. 2, May 2019 - Articles
  The Effect of e-Wom And Brand Image on The Interest in Buying The Heavenly Blush Yoghurt Product
  Abstract  PDF