Yuliati, Lilik Noor, Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

• Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 5 No. 3 (2019): IJBE, Vol. 5 No. 3, September 2019 - Articles
  The Influence of Marketing Mix and Word of Mouth Towards Brand Image and Usage of Online Bike Usage
  Abstract  PDF