Vol. 6 No. 3 (2020): IJBE, Vol. 6 No. 3, September 2020

Articles

• EXPLORING BRAND POSITIONING AND HOTEL PERSONA TROUGH WOM AND CONTENT BY TEXT ANALYSIS

  Tri Widarmanti, Gadang Ramantoko

  205

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• HOW DOES TAX AVOIDANCE AFFECT FIRM VALUE? (LESSONS FROM SOE AND INDONESIAN PRIVATE COMPANIES)

  Maulida Aulia Rezki, Noer Azam Achsani, Hendro Sasongko

  215

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• PRIORITIZATION OF HUMAN CAPITAL DEVELOPMENT STRATEGY OF IMPROVING THE BANK PERFORMANCE

  An Nisaa Noor Rachmawati, M. Syamsul Maarif, Anggraini Sukmawati

  228

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• FACTORS AFFECTING USER BEHAVIOR OF TECHNOLOGY APPLICATION OF MANAGEMENT INFORMATION SYSTEM

  Lisa Rosiana, Musa Hubeis, Eko Ruddy Cahyadi

  239

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• HOUSEHOLD CUSTOMER SEGMENTATION BASED ON SATISFACTION USING THE CHAID METHOD

  Fithriyyah Shalihati, Raden Isma Anggraini, Suhendi, Muchamad Bachtiar

  249

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• THE DEVELOPMENT OF CONCEPTUAL MODEL ON INDONESIAN CONSUMER BEHAVIOR TOWARDS HALAL-LABELED DRUGS

  Anggi Triantoro, Ujang Sumarwan, Sufrin Hannan

  256

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• SOCIAL ENTREPRENEUER IN ORGANIZATIONAL CULTURE AND ORGANIZATIONAL EFFECTIVENESS IN SUSTAINABILITY OF SEKOLAH PETERNAKAN RAKYAT NGUDI REJEKI KEDIRI

  Nurus Sabani, Anggraini Sukmawati, I Made Sumertajaya

  269

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• SANTRIPRENEURSHIP: INTERNALIZING THE VALUES OF INDEPENDENCE IN THE DIGITAL ERA (CASE OF PONDOK PESANTREN IN MALANG RAYA)

  Iva Khoiril Mala, Heri Pratikto, Agung Winarno

  282

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• LAND RIGHT’S APPLICATION IN ACCORDANCE WITH THE USE OF EXISTING SPACE IN MEDAN CITY

  Ahmad Budinta Rangkuti, Muhammad Yamin Lubis

  292

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• SETTING UP A BUSINESS ENVIRONMENT TO INTRODUCE A NEW MATERIAL FOR PACKAGING IN INDONESIA

  Andina Oktariani, Nyayu Lathifah Tirdasari, Nur Hasanah, Dikky Indrawan

  302

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